Job role


Drive the Customer Experience: Ford Customer Service Advisor Apprenticeship

At Ford, every vehicle we engineer is a testament to quality and reliability. Our Customer Service Advisors are the frontline navigators of that promise, ensuring every customer interaction reflects the unparalleled standard of the Ford brand. You’re not just providing service; you’re building relationships and guiding our customers through a seamless journey, upholding our legacy of trust and excellence.

This dynamic apprenticeship program is your entry point to a rewarding career, designed for individuals who thrive on connection, excel in a fast-paced and evolving environment, and are driven to become a cornerstone of customer satisfaction within an ambitious, industry-leading automotive brand.

As a Ford Customer Service Advisor, you will:

  • Bridge the Gap: Expertly interpret customer concerns and comments, effectively translating them into actionable insights for our skilled technicians, ensuring clear communication and accurate solutions.
  • Orchestrate Operations: Efficiently manage and schedule vehicle services, optimising workshop flow and maximising customer convenience.
  • Empower Customers: Proactively communicate additional work requirements, providing clear explanations and fostering complete transparency and trust.
  • Command Estimates: Deliver precise time and cost projections for repairs, demonstrating professionalism and accountability.
  • Resolve with Resilience: Skilfully navigate and resolve customer complaints, transforming challenges into opportunities for lasting loyalty.
  • Be the Go-To: Respond to customer requests with precision and speed, ensuring their needs are met comprehensively and efficiently.
  • Track & Inform: Maintain real-time oversight of vehicles progressing through the workshop, keeping customers informed every step of their service journey.

We’re seeking candidates with the Ford spirit – driven, dedicated, and ready to take ownership of their professional growth. If you’re passionate about delivering a world-class customer experience and eager to accelerate your potential with a brand that’s built on trust and innovation, then it’s time to Go Further with Ford.


Future prospects


There are lots of opportunities to develop your career; from short to long term. Your early development is carefully mapped through your Apprenticeship journey with your learning focussed toward achieving an industry recognised qualification that’s recognised across the Motor Industry.

This is the grounding for your future development within the network and opportunities exist, once qualified, to further develop your skills and to move into new roles.

Applications open all year round…

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A typical working week could be 40 hours Monday to Friday 8.30am – 5.30pm, however each of our Ford Dealers will have different requirements.

All learners will be required to work the minimum apprenticeship duration of 30 hours per week. At least 20% of your working hours will be allocated to ‘off-the-job’ training. We’ll support you to understand the working hours during the recruitment process.

All of our opportunities receive a really good response and so we’re looking for you to demonstrate why you stand out from the crowd. We’re not looking for the finished article; rather we want to identify those people that are ambitious and demonstrate a willingness to learn, who are excited by the prospect of working with our fantastic, technologically advanced vehicles and really engage in the recruitment process.

We commit to supporting the development of our Apprentice’s technical, employability and broader personal development skills, to ensure they can progress and develop their career.  That is why when it comes to selecting the right people to become apprentices, it’s as much about attitude as it is about vocational and academic success. Therefore in addition to the entry qualifications we require from you, we’ll also look for you to demonstrate the following key behaviours. From problem-solving abilities to an enthusiasm for our industry, these are all attributes that will be vital in your new role and they will be assessed throughout the application process.

  • Willingness to learn
  • Team working / working with others
  • Motivation for the role / automotive and engineering interest
  • Personal responsibility and career ownership
  • Problem solving

Age: 16+

Prior Attainment: GCSE (or equivalent) grade A*-C or 9-4 in Maths and English. Predicted grades are accepted, provided the final results meet the required standards.
In Scotland, applicants must have or be predicted to achieve National 4 or above in English and Maths and either a Science or Technical subject. Standard Grades 1-4 and Intermediates are also accepted.

‘Equivalent’ grades include:

  • BTEC first diplomas and certificates
  • OCR Nationals
  • Key Skills Level 2
  • NVQs
  • Essential Skills (Wales)
  • Functional Skills Level 2
  • Core Skills (Scotland)

Your application will be assessed by the Recruitment Team against the entry requirements specified for the role.

Once you’ve applied, you should receive an update via email within 5 working days outlining the next steps. If you haven’t heard from us after this time, it’s likely that your application has not been successful on this occasion.

If you are successful in your application you will be invited to participate in a short telephone interview. From then, candidates will be shortlisted, and your application will be progressed to the next stage of the recruitment process.

Finally, candidates are invited to meet with their local Ford Dealer in the form of a face-to-face interview. This may extend to a second interview and in some cases a working trial.

If you’re unsure or would like to follow up, feel free to contact us at apprenticeships@calexuk.com

We welcome applications from everyone irrespective of gender and ethnic group and appointment will be based on merit alone. Being committed to equal opportunities, if you have a disability please state this during the application process. Measures will be put in place to support you through your application and apprenticeship journey.

Our Dealers dictate the remuneration that our learners receive. All Dealers are required to pay National Apprenticeship Wage or National Minimum Wage dependant on length of apprenticeship / age.

at least, The National Minimum Wage.

More information about the minimum wage for apprentices can be found on the Government website at:

https://www.gov.uk/national-minimum-wage-rates

Apprentices are paid for their normal working hours and training that’s part of their apprenticeship.

For more information about the opportunity or to discuss your application, please contact the Recruitment Team on apprenticeships@calexuk.com.

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